Multimedia Copywriter

Position: Multimedia Copywriter
Location: Orlando, FL

Position Description:
We are searching for a talented and experienced copywriter to join our Marketing Team. Our Multimedia Copywriter will have a way with words and be the source of bold, strategic, persuasive copy. You’ll generate engaging marketing content for ongoing campaigns. If you are passionate, bursting with creativity, enjoy creating new approaches, can think outside of traditional models and committed to placing the customer at the center of everything you do, then come join us!

Responsibilities:
Creates, develops and writes a variety of marketing materials and deliverables
Sets overall messaging strategy and positioning for new degree programs
Collaborate with multiple members of creative team to create specific online advertorials and promotions
Familiarity with search engine optimization best practices for content
Ability to take ideas from concept to execution in a deadline-driven environment
· Ability to conduct interviews and gather testimonial information
· Ability to transform raw statistical data into a compelling story
Translate strategies outlined in creative briefs into engaging concepts and copy
Integrate brands position into multiple components, creating a clear, consistent copy story
Edit, format and rewrite content from third parties, vendors, agencies, etc.
Adaptable and receptive to feedback and critiques from Partners and Marketing Team
Accountable for meeting multiple tight deadlines, with ability to react to immediate company or project needs
Exceptional copywriting skills, including the ability to write in a range of voices for diverse audiences
Comfort participating in team brainstorms
Attention to detail and top-notch grammar skills
Qualifications:
· Bachelor’s degree in Journalism, English, Public Relations, Communications or related field.
· Up to five years related experience.
· Writing experience in multimedia required
· Interest and preferably experience with new media initiatives, such as blogs, newsletters, email marketing and social media presence.
Experience in writing headlines, impactful calls-to-action, emails, websites, banner ads, and PPC ad copy.
· Individual must be detail-oriented and ability to switch gears, juggle multiple projects and work within tight deadlines.
· Good interpersonal skills; ability to forge strong working relationships and work collaboratively across internal organizations.
Please send qualified resumes to Chad@1st-fruits.com